Financial institutions

Bulk messaging — a usual communication channel for bank clients, credit institutions, payment services, and insurance companies. The percentage of reading the SMS messages reaches up to 100%. And that is why mobile marketing is the best way to affect the target audience.

Enhancing the work efficiency

Enhancing the work efficiency
The payment timing reminders will reduce the credit debts. Bulk messaging will help to reduce the workload of the call center operators.

Customer base differentiation

Customer base differentiation
Send messages to borrowers about new rates on credits, to credit card holders about an increase of grace period, and to payment cardholders about cashback options.

Immediate notification

Immediate notification
We have created a backup link to completely exclude any system failures, which in case of need will take up part of the load.

Customer confidence

Customer confidence
Immediate notification about all the account transactions increases customer loyalty and is perceived as a sign of transparency and excellent service.

Example of calculating the effectiveness of SMS campaigns

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Expenses for SMS campaign 16 250 uah
— The number of sent messages 50 000
— The cost per one text message 0,325 uah
Average conversion 3,00%
Client's income 96 000 uah
Clear profit 79 750 uah
ROI ( 79750 / 16250 ) x 100% 491%

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